How to Price Verification Numbers and Keep Customers Coming Back
Business guide ·
In a verification number store, price is the first thing customers compare. Too high and they leave. Too low and you work for nothing. Here's how to find the middle.
Start from wholesale
Every number has a wholesale price, what telly.cat charges your balance. Your admin shows it next to your selling price. Every pricing decision starts there.
Round up the cheap ones
A flat percentage is simple, but on very cheap numbers it gives you almost nothing. Set a higher price by hand on your cheapest popular services so even the smallest sale is worth it.
An example
- A number costs you $0.10. A 50 percent markup makes it $0.15, so you earn five cents. Round it up to $0.20 and you earn ten cents. Customers still see a cheap number.
- A number costs you $1.50. A 30 percent markup makes it $1.95 and you earn $0.45. Customers compare these, so a smaller percentage keeps you competitive.
These are only examples. Use the real wholesale prices in your admin.
Popular services deserve attention
Most sales come from a handful of services. Check what those cost on other stores and price them sharply. Your margin on the long tail of rare services can be higher, because customers who need them are happy just to find them.
Prices move, so check them
Wholesale prices change with supply and demand. A number that was cheap last week may cost more now. Look at your top services every week or two.
Don't forget your costs
- Payment methods take a fee.
- Your store has a monthly fee and a small commission on sales.
- Support takes your time.
If a price barely covers wholesale, it loses money after these.
What keeps customers
Price gets people to try you. What keeps them is that things work. Codes arrive, failed numbers refund automatically, support answers fast. A customer who trusts you won't leave over a few cents.
Bonuses beat discounts
Instead of cutting prices, reward bigger top ups with a small extra balance. Customers prepay more, you get cash upfront, and your prices stay stable.
Set your own prices on your own store with a telly.cat reseller panel.
FAQ
How should I price verification numbers?
Start from wholesale, use a reasonable markup on popular services and round up very cheap numbers so each sale is worth it.
How often should I check my prices?
Every week or two for top services, because wholesale prices move with supply and demand.